Carlo Mazzocco

Carlo Mazzocco

Nato il 03 gennaio 1981 a Valdobbiadene

Laureato in Marketing e Comunicazione, aiuto le PMI ad implementare strategie Web per la loro promozione. Scopri chi sono:


Carlo Mazzocco - Formazione



Università Commerciale 'Luigi Bocconi'

da GENNAIO 2010 a GENNAIO 2010


Economia dei Sistemi Produttivi

Università degli Studi di Padova

da GENNAIO 2002 a GENNAIO 2006


High School

Istituti Filippin

da GENNAIO 1995 a GENNAIO 2000

Carlo Mazzocco - Esperienze


Freelance Marketing Consultant presso Carlo Mazzocco - Il Web Marketing Su Misura

da DICEMBRE 2012

My name is Carlo Mazzocco and I'm a marketing consultant for small businesses and professionals. In the past I worked on Knowledge Management projects in an Italian multinational Energy company. Later, I managed integrated marketing strategies for a major Italian group in the furniture industry. Today my goal is to help you to promote your business on the Web starting from an analysis of your brand and of your products' added value. By doing this, you will take advantage of the tools provided by the WWW and by Social Networks to reach a greater visibility in your Market. I can help you to figure out how to differentiate from your competitors and how to create a communication plan to reach the largest number of consumers interested in your offer.


Marketing & Communication Analyst presso Frezza S.p.a.

da MARZO 2011 a DICEMBRE 2012

* Create web marketing and social media marketing strategies for the Group. * Site and corporate blog management (SEO, content creation and dissemination). * Implement market analysis, targeting, positioning and USP for Frezza and Casamania products.


Knowledge Management Analyst presso Eni E&P

da NOVEMBRE 2007 a MARZO 2011

* Promote the adoption and use of knowledge management among the Units through the development and support of Communities of Practice (CoPs) * Contribute to effectiveness of KM programs and activities by preparing web assessments and by compiling information and preparing statistics on KM utilization * Provide oral and written responses and briefings for queries by staff and managers and by external clients by utilizing knowledge bases, networks, communities of practice and other sources * Advise staff and management of the unit on knowledge management topics, including information organization and architecture * Conduct training for staff and clients in use of KM products * Implement CoPs' collaboration sites based on Web 2.0 principles (using Microsoft Sharepoint 2007 platform): - sites layout management (Webparts, Document Libraries, Discussion Boards, Survey, Calendars, Tasks, etc.); - subsites creation for dedicated projects; - Troubleshooting and direct help to clients.


Internship presso Athos S.r.l.

da GIUGNO 2006 a SETTEMBRE 2006

* Qualitative/quantitative monitoring of "Sportelli Impresa" virtual professional Community using Project Management tools and metodologies. * Governance models analysis of major virtual professional Communities worldwide.


Employee presso Giemme Lampadari S.r.l.

da LUGLIO 1995 a LUGLIO 2002

* Employee in charge of company's inbound-outbound logistics (worked there during summer periods only).

Carlo Mazzocco - Competenze professionali

  • Marketing Strategy
  • Social Media Marketing
  • Knowledge Management
  • Online Reputation Management
  • Corporate Blogging
  • PMI
  • Online Marketing
  • Blogging
  • Newsletters
  • Market Research
  • Wordpress
  • Blog Marketing
  • Article Marketing
  • Content Marketing
  • Social Media Monitoring
  • Online Community Management
  • Consultancy
  • Web Marketing
  • Social Media Measurement