Alessandro Fontana

Alessandro Fontana

Nato il 23 aprile 1983 a pordenone
Indirizzo: via martin lutero 7 - 20126 milano

Alessandro Fontana - Formazione


Social Media Lab

da GENNAIO 2009 a GENNAIO 2010


executive master

Accademia di Comunicazione IULM

da GENNAIO 2008 a GENNAIO 2009


Master - Laurea Magistrale

Libera Università di Lingue e Comunicazione IULM

da GENNAIO 2007 a GENNAIO 2009


Libera Università di Lingue e Comunicazione IULM

da GENNAIO 2008 a GENNAIO 2008


Libera Università di Lingue e Comunicazione IULM

da GENNAIO 2008 a GENNAIO 2008



Libera Università di Lingue e Comunicazione IULM

da GENNAIO 2005 a GENNAIO 2007


MIP-Politecnico Di Milano


high school diploma

liceo classico

Alessandro Fontana - Esperienze


Digital Strategist presso OgilvyOne

da APRILE 2012

social@Ogilvy is a global, cross-discipline team of social experts from across all of Ogilvy & Mather’s businesses social@Ogilvy provides both strategic advice and execution on digital marketing and social media. I'm leading mainly social business consultancy projects, both in B2B and B2C. I focus on 4 different areas: - New Business (from client facing role, co-working with accounts, to pricing and offer definition) - Listening / monitoring: I focus on strategic insights. I train junior colleagues on how to use tools such as Radian6, Sysomos and I coordinate reporting activities. - Digital strategy: from the definition of digital brand architecture and positioning to the performance analysis of social media campaigns. I have also a good knowledge of community management and editorial strategy aspects. - Collaboration: in the unit, responsible for social media management and collaboration tools benchmarking and selection. I'm also trainer for social@Ogilvy trainings. I'm used to coordinate and co-work with many figures and professionals: creatives, copywriters, accounts, community managers, planners, IT, information architects and consulting unit.


Freelance presso Self-employed

da GENNAIO 2004

Digital Strategist Computer vision Nerd (interaction design) Semipro Web design and Video editing As a freelance, I deal mainly with three types of activity: - Social media marketing and communication consultancy for SMBs. - Portals and web sites Design. Despite having a good experience in web development, in recent years I have focused on information architecture, wireframing and prototyping. In other words: "coming to the mockup". - I'm also leading interaction design projects: mainly design and development of augmented and mixed reality interfaces. I've personally managed projects for profilidautore,it, Franco D'Andrea, CSVP computer systems, Osservatorio Veneto Lavoro, Museo del fumetto wow, Ssg Creative Factory, Deseo Web.


Digital & Social media marketing consultant presso Oracle

da APRILE 2010 a APRILE 2012

Consultant of the EMEA competence and decision center for Web Marketing and New Media Marketing activities: a) Provide Training, Consulting, Guidelines and Authorization to 200+ Oracle EMEA marketeers on - Video Marketing activities - Social Media Marketing activities - Microsites and Virtual Events b) Act as EMEA interface with Corporate to ensure compliance on Web Marketing and New Media Marketing activities c) Execution on special projects (EMEA Field Marketing Intranet; EMEA Key Accounts Collaboration Portals; EM.TV - EMEA Mktg Internal TV channel)


Social Meda Strategist presso OpenKnowledge srl

da MARZO 2010 a APRILE 2012


Lecturer - Master Marketing e Comunicazione Digitale presso Il Sole 24 ORE Formazione|Eventi

da FEBBRAIO 2012 a FEBBRAIO 2012


augmented reality technical advisor presso DeseoWeb

da DICEMBRE 2009 a GENNAIO 2011

working @Deseoweb as augmented reality consultant.


Graphic designer presso Janus Design

da MARZO 2009 a DICEMBRE 2011

I'm working as graphic designer with Janus. The latest book I've designed:


Augmented Reality Consultant presso SSG creative factory

da DICEMBRE 2009 a GENNAIO 2010

I've developed some augmented reality applications and explained to the marketing team on how to deliver AR products.


Videomaker presso NGO ACRA

da GIUGNO 2009 a DICEMBRE 2009

promo (3m) and a 40 minutes video for a project of partnership between ACRA and GUNA ( This is the project description:


Jr communication strategist presso Aegis Media

da APRILE 2009 a SETTEMBRE 2009

I've worked on a marketing scenario on Advergames to explain how to apply videogames dynamics to Marketing and Sales areas.


media consultant presso whitespace

da GENNAIO 2009 a FEBBRAIO 2009

I've done the home page ( Flash card game. Then I've worked on Promocard concept design with head designer Roberto Marino and my collegue Enrico Viola. view pics and read more here :


collaboration presso Skindeep

da GENNAIO 2009 a GENNAIO 2009

Augmented reality and new technologies consultant


video maker - video editing presso Ospedale San Raffaele di Milano, Team di ricerca di psicologia clinica

da GENNAIO 2008 a GENNAIO 2009

The project goal is to bridge the gap between parents and children living in blighted urban area in Milan.


Stagiaire in social research presso IULM University

da GENNAIO 2008 a GENNAIO 2009

organization of marketing campaign of the master in Social Media Marketing & Web Communication directed by prof. Guido di Fraia and dott.ssa Elisabetta Risi


film maker, photographer presso Samsung bye night competition

da GENNAIO 2008 a GENNAIO 2008

I won first prize at Samsung bye night competition during Milan design week 2008 ("salone del mobile"). Video and pictures are produced in collaboration with my collegue and friend Lara Ermacora


film maker presso IULM University

da GENNAIO 2008 a GENNAIO 2008

Promo videoclip for Radio Polifemo at IULM university. I've worked on this spot with my collegue Lara Ermacora. Everything was done in 30 minutes of shooting on the morning and 2 hours of editing during the afternoon to be shown the day after at the IULM University Open Day


media editor, event planner, vendor, content manager presso Jeia

da FEBBRAIO 2006 a MAGGIO 2007


web design presso ideolink

da APRILE 2006 a APRILE 2006

web designer


web design presso ideolink

da FEBBRAIO 2006 a MARZO 2006

media creator

Alessandro Fontana - Competenze professionali

  • Workshops
  • Omniture
  • Sysomos
  • Radian6
  • Consultancy
  • Social Media Marketing
  • Web Design
  • Social Media
  • Video Editing
  • Adobe Creative Suite
  • Digital Marketing
  • Interactive Advertising
  • Web Development
  • Programming
  • Digital Entertainment
  • Interaction Design
  • Web Project Management
  • Video
  • New Media Marketing
  • User Experience
  • SEO
  • Online Marketing
  • Graphic Design
  • Photography
  • Social Networking
  • Viral Marketing
  • Augmented Reality
  • Web Analytics
  • Digital Media
  • Digital Strategy
  • Facebook
  • Google Analytics
  • New Media
  • Website Development
  • Email Marketing
  • Analytics
  • Multimedia
  • Social Business
  • Brand Positioning Strategies
  • Social CRM